When I was little I remember my dad sitting in front of his desk, writing “notes” in a little notebook and besides several bank receipts. Only when I was a teenager I understood the scope of that gesture that he constantly repeated once a month: that notebook contained notes about our family budget and expenses. … More How Do I Start Budgeting?
How would you describe yourself as consumer? When you buy a product are you careful about the price, the quality… ? Or do you simply take the product from the shelf and put it in the basket ? Do you feel better buying a product of a very well known brand, maybe expensive, rather than … More How Brands Manipulate Your Mind